Roles & Responsibilities
To run a successful event, it's important that everyone knows their role. This section outlines who handles what - from logistics and local setup to marketing and promotional support - so we stay aligned and efficient.
Sales / Local Office
- Select and book venue
- Organize catering, suppliers, AV
- Handle local logistics
- Invite customers (logistics side)
- Staff the event
- Submit attendee list & summary post-event
Important: All invoices need to be paid locally by the region/sales office
Marketing & Communications
- Provide promotional materials
- Create invitation emails & registration page
- Design banners & collaterals
- Support with customer-facing assets
- Coordinate budget transfer after event
Please note: These guidelines are for local/regional customer events/workshops - Trade Show/Exhibition venue bookings are usually handled by MarCom.